The UFC is in superior negotiations with numerous Brazilian retailers for model new broadcast provides that may kick off in 2023.
MMA Stopping reported in March that the UFC’s contract with giant media conglomerate Globo and Globo-owned pay-per-view channel Combate could be completed by the tip of 2022 and either side have been faraway from reaching a model new deal. Though the UFC is planning on launching Battle Transfer throughout the nation starting 2023, the MMA group nonetheless needs to ink a care for a group television to proceed to develop its mannequin in Brazil.
Band, the fourth-largest Brazilian television group in viewers and revenue, is the current frontrunner to modify Globo, as reported on this week’s episode of MMA Stopping podcast Trocação Franca. The band is investing intently in sports activities actions over the previous couple of years, not too way back growing its care for Elements 1 until 2025. The F1 rights in Brazil have been owned by Globo for the earlier 4 a very long time. The band moreover owns the rights to air NBA video video games on group TV throughout the nation.
UFC’s present to Band comprises 12 taking part in playing cards to air on group TV with Brazilian fighters within the major event. Brazilians have headlined from 12 to 16 UFC taking part in playing cards a yr between 2018 and 2021, and eight predominant events already in 2022. Globo was provided the similar deal, nonetheless wasn’t . ESPN Brasil, which presently airs Bellator events throughout the nation, moreover had momentary conversations with the UFC.
The UFC could be having conversations with UOL, one of many essential visited internet sites throughout the nation. It’s nonetheless unclear what place UOL would play throughout the enterprise, nonetheless Band’s website online is presently hosted on UOL’s website online.
Whereas they function for provides with typical media throughout the nation, the UFC could be investing in further trendy avenues as they technique a care for Brazilian sensation Gaulês, certainly one of many biggest Twitch streamers on the planet.
Gaulês holds spectacular numbers in the case of concurrent viewer knowledge (708,000), entire followers (3.6 million) and entire views (405 million) on the streaming platform. Gaulês, who has a sponsorship care for Nike, moreover broadcasts NBA video video games on Twitch. In line with TwitchTracker, the Brazilian streamer airs 22 hours of content material materials a day with an entire of 281,551 hours watched daily.
The UFC nonetheless has a bit over 5 months left in its contract with Globo, nonetheless for now, it seems they are going utterly completely different directions in 2023.